WordPress.org
Get WordPress

Profiles

Rogerio da Silva

co-Director / Test Analyst, Business Analyst, Consultant (Contract), CRM at MyExpert.Solutions

@rogeruk United Kingdom joined Nov 2013

rogeriodasilva.com

    Bio

    Technical Director | CRM, ERP, CMS Consultant | Helping Businesses Solve Digital Chaos with D.R.A.W. & Automation

    Strategic technical leader and business owner with over 15 years of experience delivering digital transformation, systems integration, and quality assurance across enterprise and SME environments. With a dual focus on business strategy and technical execution, I specialise in CRM (Microsoft Dynamics 365 CE, Zoho CRM), ERP (Agresso/3E), CMS (WordPress, Sitecore, Kontent.ai, Storyblok), and CDP (Segment Twilio), bridging the gap between commercial goals and technical implementation.

    I operate at the intersection of business and technology—whether guiding delivery teams, defining enterprise test strategies, designing user-centric systems, or scaling startups. With a hands-on approach, I leverage my unique skills as a Test Analyst, Business Analyst, Product Owner, and Technical Director to lead projects and teams through chaotic environments into structured, efficient delivery.

    Let’s Talk!

    If you’re facing technical challenges or process inefficiencies or need a trusted partner to execute your vision, let’s connect. We solve problems, optimise processes, and deliver lasting impact.

    📩 Message me today to discuss how we can support your next venture.

    Key Competencies

    Technical & Delivery Expertise:
    • Microsoft Dynamics 365 CRM CE, Power Platform
    • 3E and Agresso ERP systems
    • CMS Platforms: Sitecore, Kontent.ai, Storyblok, Umbraco, WordPress
    • Twilio Segment CDP
    • Azure DevOps (Boards, Pipelines, Wiki, Repos), Power Automate
    • Automation Testing: Playwright (preferred), Manual, UI, API, Performance
    • Integration & Interface Testing (ERP, CMS, CRM, APIs)

    Leadership & Strategy:
    • Project/Programme Management/Test Manager/Test Strategy
    • Business Process Mapping & Optimisation
    • Digital Transformation Delivery
    • D.R.A.W. Methodology (Description, Risk, Acceptance Criteria, Work Items)
    • Risk-Based Testing & QA Governance
    • Technical Strategy & Team Mentoring
    • Startup Operations & Growth

    Business & Marketing Experience:
    • Owner of MyExpert.Solutions & MyDirectMarketingSolutions.com, co-creator of dhan.co.uk
    • Strategic SEO, PPC (Google Ads, Microsoft Ads, Facebook Ads)
    • CRM Integration for small business lead generation
    • API & Workflow Automation (Zoho CRM, websites, marketing tools)
    • Content Production (Web, Video, Training Materials)

    Interests

    • Delivering CRM/ERP/CMS transformation projects, test strategy design, and hands-on QA execution.
    • Specialised in Microsoft Dynamics 365 CE and integrations with ERP & legacy systems.
    • Developed UI automation frameworks (Playwright) and knowledge base templates.
    • Spearheaded the implementation of the D.R.A.W. methodology across client projects and internal delivery.
    • Played critical roles in projects with StepChange, NRW, Irwin Mitchell, Brish Land and more.

    Key Achievements:

    • Celebrating over 10 years of consistent, high-quality QA consultancy services with sustained client trust and strong recommendations.
    • Successfully operated as a solo consultant across finance, public sector, and retail sectors with proven results and delivery assurance.
    • Pioneered the adoption of the D.R.A.W. framework to align user stories with test cases and developer tasks.
    • Enabled more transparent communication and efficiency across Business Analysis, Development, and QA teams during high-pressure delivery cycles.

    WordPress Origin Story

    I came across WP when I was looking to share my experiences and thought in online experiences.
    Since the first time I’ve started to use I fell in love on how easy is to use even for a non-technical person.
    How much the community contribute to it and how dynamic it is, plus simplistic and joyful to use.
    Did I have bad times and hard times using it? Of course, I did. But the main thing personally is to keep on using it, until you figure it out. Focus on what you want and how you want it and there’s a solution to almost anything you want out of a website, blog, community, simple eCommerce website out of WP.
    I recommend it to everyone I come across professionally and ad-hoc people I meet.

    Badges

    POLYGLOTS
    1 badge
    Translation Contributor '26

    Current Job

    co-Director / Test Analyst, Business Analyst, Consultant (Contract), CRM
    Present
    MyExpert.Solutions

    Recent impact

    Score weights high-impact work (commits, releases, approved translations, props) at 3x routine activity.

    Last 30 days
    1contribution
    high1
    medium0
    score3
    Last 90 days
    1contribution
    high1
    medium0
    score3
    Last 12 months
    1contribution
    high1
    medium0
    score3

    Contributions

    Type
    June 2026
    Jun 24 Wed · 13:07
    Polyglots high
    Translated 3 strings on translate.wordpress.org.
    April 2025
    Apr 09 Wed · 10:27
    Polyglots med
    Suggested 20 strings on translate.wordpress.org.
    March 2020
    Mar 27 Fri · 10:34
    Forums med
    Created a topic, Author Starbox Displays Twice in Blog Posts, on the site WordPress.org Forums:
    I have installed the plugin and started to use and not…
    February 2017
    Feb 02 Thu · 19:47
    Forums med
    Created a topic, Awesome app, on the site WordPress.org Forums:
    Is a very good extension, it has improved my website. …

    Translations

    1 locale
    en_GB English (UK) (English) Translation Contributor

    Contributed translations to 1 project.

    Otter Blocks – Gutenberg Blocks, Page Builder for Gutenberg Editor & FSE

    View all on translate.wordpress.org