Profiles

As a Lead WordPress Developer, I drive the technical direction and execution of high-quality WordPress products, with a strong focus on scalability, performance, and modern development practices.

• Leading the development team to design, build, and ship advanced WordPress plugins and features
• Spearheading Divi 5 module development while ensuring full compatibility with Divi 4
• Architecting clean, maintainable, and scalable codebases using modern JavaScript (React) and PHP
• Establishing development workflows, code standards, and best practices across the team
• Collaborating with product, design, and support teams to deliver user-focused solutions
• Optimizing performance and improving overall product quality through continuous refactoring and testing
• Mentoring developers and conducting code reviews to maintain high engineering standards

Focused on building reliable products and leading teams that deliver real impact in the WordPress ecosystem.

Developed and maintained multiple WordPress and WooCommerce plugins, focusing on modern Gutenberg block development and scalable architecture. Implemented custom REST APIs and integrated popular icon libraries to enhance user experience and flexibility.

Built advanced WooCommerce features including product grids, variation management, and dynamic block controls. Designed robust admin settings, enabled template overrides, and created flexible product and form customization systems for both global and local use cases.

Ensured high code quality through PHPCS validation, performance optimization, and cache management. Contributed to documentation, code cleanup, and overall product stability, delivering reliable and developer-friendly solutions.

Developed and maintained WooCommerce extension CTX Feed, enabling 100+ merchant feed integrations including Google, Facebook, TikTok, and more. Built scalable features, APIs, and export systems supporting XML, CSV, TXT, and XLS formats.

Focused on architecture, performance optimization, and user experience improvements. Applied SOLID principles, implemented PHPUnit testing, ensured PHPCS compliance, and enhanced plugin scalability through clean, maintainable code.

Collaborated across teams using Agile workflows, handled code reviews, task management, and critical issue resolution. Contributed to product growth, achieving 220% revenue increase, while leveraging technologies like PHP, WordPress, AWS, and JavaScript.

Worked on WordPress plugin and theme development for international clients, delivering responsive, high-performance websites optimized across multiple devices. Built and customized Elementor templates, ensuring flexible design systems and smooth user experiences tailored to client requirements.

Handled API development and integrations, while collaborating in Agile environments using Git and Jira. Focused on project planning, performance optimization, and clean implementation using PHP, MySQL, JavaScript, and WooCommerce.

Designed and developed WordPress themes and plugins for international clients, including automation-focused solutions like autoblogging and affiliate marketing features (WP Content Pilot). Built web applications to streamline client management and implemented API integrations for enhanced functionality. Focused on clean, validated code and scalable architecture while working in Agile environments using tools like Asana and Git. Leveraged technologies including HTML5, CSS3, PHP, MySQL, JavaScript, Node, and jQuery to deliver efficient and user-centric solutions.

Worked as a WordPress plugin developer at WPDeveloper, building and enhancing scalable plugins for global users. Contributed to key products like Twitter Cards Meta and WP Scheduled Posts, focusing on automation, usability, and performance.

Developed features such as Twitter Card publishing, scheduled post management with editorial calendar, WooCommerce product filtering, and social sharing improvements. Also handled API development and integrations to extend plugin capabilities and ensure seamless functionality.

Collaborated in Agile teams using tools like GitHub, Trello, and Asana. Focused on writing clean, maintainable code using PHP, MySQL, JavaScript, and jQuery, while contributing to reliable, user-friendly WordPress solutions.

Worked on PSD to HTML conversion and full-cycle WordPress theme development, along with custom plugin and PHP application development. Integrated external services like Google API and YouTube API to extend functionality, while following structured development workflows, code reviews, and Agile practices. Leveraged technologies including PHP, MySQL, and Adobe Photoshop to deliver scalable and maintainable web solutions.