Profiles

Twenty years ago, my career began in the vibrant world of graphic design. Fueled by a passion for aesthetics and user experience, I initially focused on crafting visuals that spoke to audiences in unique ways. As I navigated through the design industry, my path led me to website design, where I collaborated with developers to bring my visual concepts to life. This partnership was enlightening—I was fascinated by how my designs transformed into interactive experiences.

Driven by curiosity and a desire to understand the full spectrum of website creation, I gradually immersed myself in the technical aspects of development. It wasn’t long before I realised that the cohesion of UI, UX, and functionality was pivotal. This epiphany was a turning point, compelling me to delve deeper into the intricacies of coding and development.

Ten years ago, I decided to take a significant step forward in my professional journey—I established my own company. Learning the ropes the hard way, I built a strong foundation from the ground up. Today, I manage a robust portfolio of about 50 websites, ranging from blogs to sophisticated e-commerce platforms. Each client relationship started with building their website from scratch, and I have continued to manage and enhance each site ever since. My journey from graphic design to full-stack development has equipped me with a unique blend of skills in HTML, CSS, JavaScript, React, PHP, and SASS, all of which I apply in crafting custom WordPress themes and plugins.

At the heart of my work is a commitment to delivering robust WordPress solutions and exceptional support to my clients. Whether it’s a simple site tweak or a complex e-commerce build using WooCommerce, my goal is to ensure that every project not only meets but exceeds expectations.