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Raj B.

Sr. WordPress Developer (Remote Freelancer) at Independent WordPress Developer

@thesocialraj India joined Nov 2021

thesocialraj.pages.dev
    Teams Test Themes

    Bio

    ROI Focused Sr. WordPress Developer Who Elegantly handles both Design and Development and Craft Websites that SELLS!

    As a Sr. WordPress Developer, I bring a wealth of knowledge and expertise gained through years of honing my craft. I have an in-depth understanding of the WordPress ecosystem, allowing me to leverage its full potential to meet the unique needs of each project I undertake. Whether you require a feature-rich plugin or a stunning theme design, I am here to translate your vision into reality.

    In my arsenal, I possess a comprehensive skill set, ranging from PHP, HTML, and CSS to JavaScript and MySQL. I am well-versed in WordPress coding standards and best practices, ensuring that the solutions I provide are secure, maintainable, and compatible with the latest WordPress updates. Rest assured, your project will be in capable hands.

    Collaboration is at the heart of my work philosophy. I strongly believe that the best results are achieved through open communication and a deep understanding of your requirements. I will work closely with you to grasp your vision, offer guidance, and provide regular progress updates throughout the development process. Your satisfaction and success are my top priorities.

    I take great pride in the relationships I build with my clients, and I am committed to going above and beyond to exceed your expectations. Whether you are an entrepreneur, a small business owner, or an agency in need of WordPress expertise, I am here to elevate your online presence and help you stand out in the digital landscape.

    Interests

    Reading, Music

    WordPress Origin Story

    I got into WordPress while trying to solve a simple problem, building a portfolio website for myself without depending on expensive or rigid platforms.

    What started as basic theme customization quickly turned into curiosity about how things actually work under the hood. That led me into hooks, templates, custom plugins, and eventually building complete solutions instead of just configuring tools.

    Over time, WordPress became less about “making websites” and more about solving real business problems, whether it’s optimizing a slow WooCommerce store, building custom workflows, or integrating multiple systems together.

    What keeps me interested is how flexible WordPress is you can keep things simple, or you can build something very powerful if you approach it the right way.

    Current Job

    Sr. WordPress Developer (Remote Freelancer)
    Present
    Independent WordPress Developer

    Job History

    Full Stack WordPress Developer
    Feb 2016 – Present
    Self-employed
    • 5+ years of hands-on experience delivering end-to-end WordPress website design, development, and long-term management, focused on custom-built solutions rather than off-the-shelf themes or plugins.
    • Strong command of WordPress core architecture, including hooks (actions & filters), template hierarchy, REST API, and database structure, enabling scalable and maintainable implementations.
    • Developed custom WordPress themes from scratch (classic and block-based), ensuring clean code, responsive layouts, accessibility compliance, and future-ready architecture.
    • Built and maintained custom WordPress plugins for business logic, third-party API integrations, automation workflows, and admin-side enhancements without bloating the core system.
    • Advanced experience with WooCommerce customization, including custom checkout flows, payment gateways, shipping logic, product structures, pricing rules, and optimization for large catalogs.
    Senior Software Developer
    Jul 2014 – Feb 2016
    Net Solutions
    • Delivered end-to-end web solutions across PHP, Node.js, WordPress, WooCommerce, Shopify, and custom-built application stacks, covering planning, development, deployment, and ongoing optimization.
    • Designed and implemented scalable integrations between third-party services, APIs, CRMs, payment gateways, and marketing platforms to streamline business operations and data flow.
    • Built automation systems and internal tools (including dashboards and workflow engines) to reduce manual effort, improve accuracy, and enable better decision-making.
    • Engineered backend systems using PHP and Node.js, including REST APIs, custom plugins, middleware, and data processing pipelines.
    • Designed and optimized database structures and queries (MySQL and related systems), improving data integrity, query performance, and system efficiency.

    Key Accomplishments

    • Built custom WooCommerce extensions and integrations for complex business requirements (payment, shipping, and third-party APIs).
    • Improved performance of multiple WordPress sites, reducing load times and improving Core Web Vitals.
    • Delivered scalable WooCommerce solutions for large catalogs and high-traffic stores.
    • Designed and implemented API-based integrations connecting WordPress with CRMs, automation tools, and external platforms.

    Recent impact

    Score weights high-impact work (commits, releases, approved translations, props) at 3x routine activity.

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    Team focus

    Across 2 teams, with no team-attributable contributions in the last 365 days

    Contributions

    Type
    April 2026
    Apr 30 Thu · 04:33
    Polyglots med
    Suggested 28 strings on translate.wordpress.org.