Profiles

Bio

I’m a UX lead at Jask Creative with over 25 years in the industry, including two decades working heavily in WordPress development. I used to be very hands-on as a developer, but these days my focus is on UX: doing the research, shaping the strategy, and keeping things pointed in the right direction so that everything we create feels intuitive and works for real people.

Accessibility really matters to me. I like bringing technical knowledge and creative thinking together to build experiences everyone can enjoy, not just some people. Along the way, I also mentor teams and help them grow their own UX capabilities.

Interests

Theme design, CSS, plugin creation, ux, ui, accessibility

WordPress Origin Story

I began working with WordPress early 2005 after working with various other content management systems (which I choose not to mention here!) It quickly developed to be my first choice when developing client websites and I like to help out the WordPress community where I can.

Badges

CODE
3 badges
Core Contributor '15 Plugin Developer Themes Team '14
COMMUNITY
2 badges
B BuddyPress Contributor '19 WordCamp Speaker '15

Current Job

Senior UX Specialist/Lead
Apr 2025 – Present
Jask Creative · Full-time
I lead and deliver user experience research and strategy for our clients, ensuring their digital products are intuitive and effective. I am responsible for developing and delivering our UX service offering, clearly communicating its value to both existing and prospective clients. Additionally, I mentor and support our team, helping to strengthen our overall UX capability.

Recent impact

Score weights high-impact work (commits, releases, approved translations, props) at 3x routine activity.

Last 30 days
0contributions
high0
medium0
score0
Last 90 days
0contributions
high0
medium0
score0
Last 12 months
0contributions
high0
medium0
score0

WordPress releases

Contributed to 3 releases
  • 6.8
  • 4.7
  • 4.0

Contributions

Type
January 2025
Jan 30 Thu · 03:54
Core high
Mentioned in [59736] on WordPress SVN:
Accessibility: Add invalid password message for post passwords.
February 2021
Feb 19 Fri · 10:26
Forums med
Created a topic, Sergey – impressive support for free!, on the site WordPress.org Forums:
I had some questions regarding the javascript implemen…
March 2019
Mar 21 Thu · 16:52
Meta high
Confirmed as a speaker for WordCamp Bristol 2019
July 2017
Jul 21 Fri · 12:53
Meta high
Wrote a new post, Welcome to WordCamp Birmingham, UK, on the site WordCamp Birmingham, UK:
Organizers note: Please update the portions with red text. We're happy to announce that WordCamp…
March 2017
Mar 28 Tue · 14:30
Meta high
Confirmed as a speaker for WordCamp Bristol, United Kingdom 2017
February 2017
Feb 01 Wed · 20:23
Meta high
Confirmed as a speaker for WordCamp London 2017
November 2016
Nov 23 Wed · 11:04
Forums med
Posted a reply to BUG: WP_POST_REVISIONS already defined on line 134, on the site WordPress.org Forums:
OK - I've replicated your bug - you have either: 1) defined the following in…
Nov 23 Wed · 10:49
Forums med
Posted a reply to BUG: WP_POST_REVISIONS already defined on line 134, on the site WordPress.org Forums:
Thanks for reporting, I've not come across this bug, however - I'll take a look…
September 2016
Sep 06 Tue · 04:25
Meta high
Confirmed as a speaker for WordCamp Manchester 2016
August 2016
Aug 20 Sat · 23:44
Core high
Mentioned in [38295] on WordPress SVN:
Media: `wp_get_attachment_link()` fails to output text for non-images if the attachment post doesn't have a title and `$text` (argument #5) was not passed to the func.

Contributor

1 plugin