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John Guthrie

E-commerce Workflow Automation Specialist at Xstra AI (PTY) LTD

@jlfguthrie Cape Town, South Africa joined Oct 2021

xstra.ai Slack: @John Guthrie

    Bio

    A seasoned e-commerce professional with a passion for streamlining online operations. Having navigated the landscape including Magento & WooCommerce since 2008, my focus has evolved into leveraging intelligent automation, particularly with AI, to create seamless backend workflows encompassing enquiry management, order processing, fulfillment, and delivery.

    Interests

    E-commerce, WooCommerce, Backend Automation, Workflow Optimization, AI in E-commerce, Enquiry Management, Order Processing, Fulfillment Automation, Delivery Management, Digital Operations, WordPress

    WordPress Origin Story

    My journey in e-commerce began in 2008, working with platforms like Magento before transitioning to the flexibility of WooCommerce. My passion has always been about creating efficient online businesses, leading me to a deep interest in leveraging WordPress and AI-powered automation to optimize all aspects of the backend – from the initial customer inquiry to the final delivery, ensuring a smooth and seamless experience for everyone involved.

    Current Job

    E-commerce Workflow Automation Specialist
    Present
    Xstra AI (PTY) LTD

    Recent impact

    Score weights high-impact work (commits, releases, approved translations, props) at 3x routine activity.

    Last 30 days
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    Last 90 days
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    Last 12 months
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    Contributions

    Type
    April 2025
    Apr 30 Wed · 10:40
    Forums med
    Created a topic, Blazing-Fast Support and Development – Outstanding Plugin Progress!, on the site WordPress.org Forums:
    I’m really impressed with how quickly the developer, R…
    Apr 30 Wed · 10:38
    Forums med
    Posted a reply to Add Pricing Support for WooCommerce Products, on the site WordPress.org Forums:
    Brilliant thanks!
    Apr 30 Wed · 10:36
    Forums med
    Created a topic, Optionally Include WooCommerce Stock Status & Quantity, on the site WordPress.org Forums:
    Hey Ryan, Digging your plugin! I’ve been using i…
    Apr 30 Wed · 10:23
    Forums med
    Created a topic, Broken Link to Twitter/X, on the site WordPress.org Forums:
    Hey Ryan, just a heads up, your x link is bustedFeel f…
    Apr 29 Tue · 16:23
    Forums med
    Created a topic, Add Pricing Support for WooCommerce Products, on the site WordPress.org Forums:
    Thanks for the plugin, good work.Please can you consid…
    August 2022
    Aug 11 Thu · 10:32
    Forums med
    Created a topic, Copy Feed To New Site, on the site WordPress.org Forums:
    Is it possible to copy my feed to another site?
    October 2021
    Oct 18 Mon · 09:08
    Forums med
    Posted a reply to Removed plugin – unable to reset related products, on the site WordPress.org Forums:
    Thanks for the reply. At the time I totally deleted the caching (WP Rocket) and…
    Oct 16 Sat · 10:46
    Forums med
    Created a topic, Removed plugin – unable to reset related products, on the site WordPress.org Forums:
    I uninstalled the plugin, however the related products…