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Capston AI - GEO

co‑founder & chief strategy officer at CapstonAI

@gregguinho Saint‑Pierre, île de la réunion 🇷🇪 joined Feb 2025

capston.ai

    Bio

    I’m a nomadic entrepreneur who connects cultures and technologies to build products that bring people closer.

    After living and working across four continents, I help brands and communities grow from Réunion with a GEO-first mindset: multilingual content, local search signals, and data-driven UX.

    I’ve led cross-border go-to-markets, orchestrated omnichannel flows with ERP/SAP, and shipped AI-assisted SEO systems that turn search intent and location into revenue.
    My sweet spot is the mix of growth, GEO/near-market adaptation, and open-source tools—so teams can scale visibility without losing authenticity.

    Interests

    new technologies and applied AI
    travel and cross-cultural learning
    languages (working across fr / en / pt / es)
    afrobeat and creative scenes
    ux/design systems and information architecture
    Ocean-friendly living
    sustainable business practices

    WordPress Origin Story

    I discovered WordPress in 2009 while in Barcelona, launching a small blog to share tech finds with friends across time zones.
    The freedom of open source hooked me: i could publish fast, localize faster, and learn in public. From there, I started building sites for NGOs in West and Central Africa and for early-stage startups in Europe—always with a focus on speed, accessibility, and search.

    Over the years, I moved deeper into SEO and GEO: structuring multilingual taxonomies, implementing local business schema, optimizing Core Web Vitals, and building repeatable playbooks for location-based discovery.

    Today, I advocate for WordPress across overseas territories, run intro workshops for entrepreneurs, and contribute through projects like CapstonAI (freemium), a practical bridge between content, data, and search intent. My goal is the same as in 2009: empower people to publish, be found, and serve their communities—where they live.

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    Current Job

    co‑founder & chief strategy officer
    Present
    CapstonAI

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