Profiles

Bio

After three years we made a deliberate, strategic, move into the software as a service space. This decision was, in hindsight, a profoundly inspired one as the sustainable, residual revenue stream that accompanied this move allowed us to escape the crippling cash flow drought that has seriously depleted others over the past few years.

Apart from the obvious commercial benefits of changing our business model, we also recognized a gap in the market that’s yet to be optimally met (even today) whereby small to medium businesses gain access to fundamental business tools that help them compete online. Our competitive focus, which sets us apart from many of the players in the SaaS space, is our drive to create an “ecosystem” that facilitates business growth, purely through the Internet.

With our primary target market being small businesses we’ve found that the “pay as you go” subscription based model makes perfect sense and is a very attractive proposition requiring only a small investment and minimized risk for the business owner for an enterprise grade technology.

As an attractive added bonus they inherit a future proof element that comes with a web based application.

Seven years later we possess a quiet confidence based on a crystal clear mission. We know our business. We know we do it better than anyone else in our industry. Our mission has been sharpened and is now both exciting and prolific.

  • Member Since: October 31st, 2012
  • Location: Level 4 16-22 Anzac Avenue Auckland 1010 New Zealand
  • Website: optimizerhq.com
  • Job Title: Developer
  • Employer: Optimizer HQ
  • Find me on:
  • Committed [810473] to Plugins SVN:
    fixing bug with initial setup

  • Committed [810470] to Plugins SVN:
    fixing bug with initial setup

  • Committed [787935] to Plugins SVN:
    initial commit

  • Committed [777596] to Plugins SVN:
    Tag release 3.1.0 , Victor

  • Committed [777595] to Plugins SVN:
    Added check config test button, Victor

  • Committed [777578] to Plugins SVN:
    tagging 3.0.0

  • Committed [777577] to Plugins SVN:
    cleanup, updating to v3.0.0

  • Committed [777564] to Plugins SVN:
    Tag release 3.1.0 , Victor

  • Committed [777563] to Plugins SVN:
    Added check config test button, Victor

  • Committed [777513] to Plugins SVN:
    tagging 3.0.0

  • Committed [777512] to Plugins SVN:
    Cleanup, adding Settings link, changing currency check to be dynamic

  • Committed [777511] to Plugins SVN:
    Cleanup, adding Settings link, changing currency check to be dynamic

  • Committed [777089] to Plugins SVN:
    Tag release 3.7.0 , Victor

  • Committed [777088] to Plugins SVN:
    version 3.7.0, added check config test button, Victor

  • Committed [777055] to Plugins SVN:
    Tagging 3.6.0

  • Committed [777054] to Plugins SVN:
    Cleanup

  • Committed [777052] to Plugins SVN:
    Cleanup

  • Committed [777050] to Plugins SVN:
    Cleanup, and adding Settings link to Plugins page

  • Committed [777039] to Plugins SVN:
    Fixing php warning

  • Committed [777012] to Plugins SVN:
    Tagging 2.7.1

  • Committed [777009] to Plugins SVN:
    Fixing bug with plugin settings link affecting other plugins

  • Committed [777008] to Plugins SVN:
    Fixing bug with plugin settings link affecting other plugins

  • Committed [775773] to Plugins SVN:
    Tag Release 2.7.0, Victor

  • Committed [775770] to Plugins SVN:
    Version 2.7.0, added test configuration button, Victor

  • Committed [775057] to Plugins SVN:
    Updating readme, incrementing version to 2.6.0

  • Committed [775044] to Plugins SVN:
    Updating readme, incrementing version to 2.6.0

  • Committed [775043] to Plugins SVN:
    Cleanup: removing hqs, adding supported currency check, removing unused ...

  • Committed [769464] to Plugins SVN:
    Test decline support

  • Committed [768744] to Plugins SVN:
    Version 2.5.1 Commit

  • Committed [767654] to Plugins SVN:
    Version 2.1 Commit

  • Committed [767653] to Plugins SVN:
    tagging version 2.1

  • Committed [767652] to Plugins SVN:
    Version 2.1 Commit

  • Committed [767233] to Plugins SVN:
    Version 2.0 Commit

  • Committed [767232] to Plugins SVN:
    tagging version 1.0

  • Committed [767090] to Plugins SVN:
    tagging version 2.0

  • Committed [767089] to Plugins SVN:
    Version 2.0 Commit - Update Read Me

  • Committed [767088] to Plugins SVN:
    Version 2.0 Commit

  • Committed [767072] to Plugins SVN:
    tagging version 1.0

  • Committed [766663] to Plugins SVN:
    tagging version 3.5

  • Committed [766662] to Plugins SVN:
    Update Version 3.5

  • Committed [766563] to Plugins SVN:
    Update Version 2.5 description

  • Committed [766560] to Plugins SVN:
    tagging version 2.5

  • Committed [766557] to Plugins SVN:
    Added Canada Merchant support and minor plugin enhancements

  • Committed [728162] to Plugins SVN:
    update version

  • Committed [728156] to Plugins SVN:
    update version

  • Committed [728154] to Plugins SVN:
    update version

  • Committed [728150] to Plugins SVN:
    update readme docs

  • Committed [728149] to Plugins SVN:
    update readme docs

  • Committed [728147] to Plugins SVN:
    tagging version 3.0

  • Committed [728146] to Plugins SVN:
    Fixed potential issues for concurrent transactions